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Lately Sun Country airlines has been doing some cool branding gimmicks (I love the airline even though I’ve only flown them once). The other day I got a personal email from Katie Marshall (I’ve never met her) inviting me to the Sun Country company picnic in Minneapolis. And last Friday, she sends me another email inviting me to kill some time on a Friday afternoon by visiting their new fun and games web site at heybill.com. (Bill is the company’s president.) This is one company that’s got its marketing shit together.

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